The Wildcat Sanctuary  is a GFAS-accredited non-profit organization that provides a natural sanctuary for wildcats in need, with a particular focus on rescuing animals from private ownership, roadside zoos, and other inappropriate captive situations. The sanctuary's mission is to provide a lifelong home for its residents, allowing them to live wild at heart.

The TWS website aims to encourage the viewers to either volunteer or become donators. Their goal is also to educate and increase public awareness about the captive wildlife crisis.